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James Lind Care is pleased to announce that Rasmus Hjorth, Patient Engagement Director, will represent the company at the Measuring Patient Engagement Summit Europe, where he will present a poster highlighting the positive impact of continuous and consistent patient engagement on clinical trial recruitment.

The Measuring Patient Engagement Summit Europe convenes healthcare leaders, patient engagement experts, and clinical research professionals to share best practices, metrics, and evidence-based approaches for improving patient involvement across the lifecycle of clinical studies. Rasmus’s poster will share James Lind Care’s insights and empirical findings demonstrating how ongoing engagement strategies increase recruitment efficiency, participant retention, and inclusivity in trials.

Key takeaways from the poster will include:

  • Evidence that continuous engagement improves recruitment speed and reduces time-to-enrolment.
  • Examples of engagement tactics that sustain participant interest and commitment.
  • Metrics for measuring engagement impact on recruitment and retention.
  • Practical recommendations for sponsors and sites to integrate engagement into trial design and operations.

“Recruitment remains one of the most persistent barriers to delivering timely and representative clinical trials,” said Rasmus Hjorth. “Our poster underscores that patient engagement is not a one-off activity — when it’s continuous and consistent, it meaningfully accelerates recruitment and enhances the participant experience. We look forward to sharing our data and practical approaches with peers at the Summit.”